Cycles and cycling often feature in television advertisements - representing at various times wholesomeness, wistful nostalgia, sporting prowess and the absurd. Collected here are all those that I can remember - and can find copes of on the internet. If you know of others that have not occurred to me, do email to let me know.Possibly my favorite, featuring Peter Armitage, who plays Bill Webster on Coronation Street. Mid 1980s.Victoria Pendleton demonstrates that the hipsters will always be beaten in the endAn advert that would cause me to give Fiat Palios a good slap on the roof, if I came up beside them at lights.
Kellogs reprieve their interest in cycling in this 2009 outing.Transport for London appear to have drafted in Guy Ritchie to direct this public information filmA lovely cinema ad backed by the CTC from around 2008The nation's favorite ever television commercial, apparently. Directed by Ridley Scott, no less and first screened in 1973Just why do advertisers like Victorian Pendleton so much? Here she is in a lovely homage to the nation's favoriteThis 1980s public information film is low tech and ostensibly not very inspiring. The song plays in my head sometimes when I ride a night, so it was possibly more effective than it first seemsPublic information 1950s style
This ad featuring Welsh popster Duffy, provoked 18 complaints to the Advertising Standards Authority. Happily, they were rejected.The extraordinary Danny MacAskill puts on a fabulous performance - how it is supposed to promote VW, I can't imagineA lovely outing from Kellogs
A good reason not to buy an Audi
PG Tips from 1971 - unthinkable today, for so many reasons
Levi Leipheimer likes his components
Tyler Farer would like a moment to tell you about his eye wear
Lance with a needle in his arm - for Nike's sake
Lance hints that he might yet be competitive at cyclo cross
Cancer survival retold in the interest of promoting the sale of sneakers
A nice ITV ad for their coverage of the Tour in London in 2007
Long legs and high wheels - the stuff of wet dreams in the 1880s, no doubt
Mark Beaumont promoting Orange in 2009
A surreal offering from Guiness in 1996
The Vauxhall Corsa - great for picking up birds
Lord know how this was pitched - its the car for anyone who is clinically confused about how they want to travel, perhaps?
Lots of the Cravendale ads feature a cyclist - although he only rides his bikes in a few of them
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