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Cycling To Work, A Beginners Guide, Rory McMullan (2007)
Green Books 978 1 900322 12 6 96pp £4.95
A useful primer for those who have not cycled to work before
 
A regular cyclist might well wonder why such a book were needed. Surely
the great thing about a bike is that, for short journeys at least, you
simply jump on, and off you go?
All true – save when you consider how you might feel about making
such a journey having not touched a bike for 20 years, say. Indeed, one
senses that this publication might well be intended for employers, to
buy in bulk and distribute among staff who they are trying to help make
different travel-to-work decisions.
As such, its advice is generally sound. It makes the case for cycling
on the grounds of health, wealth, environmental concern and coolness.
It provides sufficient information to make an intelligent choice of bike,
and makes clear that while, for example, specialist clothing has its place,
it is certainly not essential to two-wheeled travel.
The book is attractively laid out and illustrated and is peppered with
useful real-life case studies – particularly of employers such as
Pfizer and Glasosmithkline, that have invested heavily in cycle promotion.
Perhaps cyclists should buy up copies of this book and distribute them
about workplaces in the style of Gideon bibles. Most would who picked
up the volume would put it to one side pretty quickly. But even a tiny
trickle of converts would make the investment worthwhile.
PS December 2008
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